Jakarta, November 19, 2025 — Yale-Yale has been awarded the Top Social Media Sentiment Award 2025 as a Great Performing Brand in the Extruded Stick Snack category. The award was presented by MediaWave and MARKETING magazine based on an analysis of online conversations using the EMSS (Earned Media Share of Voice by Sentiment) index, which evaluates positive sentiment and a brand’s digital reputation.
“This award reflects the naturally built and trust-based relationship between Yale-Yale and its consumers. Our digital strategy is designed not only to reach audiences but also to create experiences that make them feel closer to the brand. Moving forward, we will strengthen this momentum through more relevant and consistent communication across all digital channels,” said Natanael Yonathan, Vice President of Marketing at Sari Murni Group.
This achievement demonstrates that Yale-Yale has been very well received by consumers, where product quality and overall consumption experience have organically generated positive buzz across various digital platforms.
Media Contact:
Andry Fitriani Burhanudin
Corporate Communications Officer
Website: www.momogi.co.id
Email: corcomm@momogi.co.id
