Jakarta, March 10, 2026 — Momogi Group continues to strengthen its brand communication strategy through collaboration with the national film industry. Momogi Signature is featured in the family drama film Titip Bunda di Surga-Mu, as part of the company’s effort to connect more closely with the everyday lives of Indonesian consumers through entertainment that resonates with family life.
Titip Bunda di Surga-Mu is a family drama film that has been showing in Indonesian cinemas since February 26, 2026. The film tells an emotional story about the relationship between parents and children, exploring conflicts driven by life pressures and misunderstandings within the family.
Produced by Ruang Rangkai Kata Pictures in collaboration with Spectrum Film and Festival Pictures, the film features a cross-generational cast including Acha Septriasa, Kevin Julio, Meriam Bellina, Ikang Fawzi, and Abun Sungkar, bringing depth to a story centered on sacrifice, regret, and a mother’s love for her children.
The presence of Momogi Signature in the film is part of Momogi Group’s brand engagement strategy to strengthen its connection with consumers, particularly through entertainment content that carries strong emotional relevance.
Natanael Yonathan, Vice President of Marketing at Momogi Group, stated that collaboration with the film industry is an increasingly relevant approach in reaching a broader audience.
“Through Momogi Signature’s presence in Titip Bunda di Surga-Mu, we aim to be part of stories that are close to the lives of Indonesian families. Film has the power to convey strong emotions and messages, making this collaboration an effective way for us to introduce Momogi Signature to the public in a more natural and relatable context,” said Natanael.
The film is adapted from a novel by Dono Indarto and Zora Vidyanata, telling the story of three siblings who must face the consequences of their decisions toward their mother, ultimately realizing the true meaning of sacrifice and family love.
As one of Indonesia’s well-known snack brands, Momogi continues to deliver product innovation while strengthening its connection with consumers through various creative communication approaches, including collaborations with the creative and film industries. Previously, Momogi Group zalso engaged in a similar collaboration through the presence of its Criscito product in the film Jumbo, as part of the company’s effort to support the growth of the creative industry while expanding how the brand interacts with audiences through relevant entertainment content.
Media Contact:
Andry Fitriani Burhanudin
Corporate Communications Officer
Website: www.momogi.co.id
Email: corcomm@momogi.co.id
